You have the product. We build the direct channel.

Why wholesalers are perfectly positioned for DTC

You already have what most startups spend years fighting for: proven products, real margins, supply chain and inventory depth. What's missing is the consumer-facing layer — the brand story, the store and the marketing engine. That's a much smaller gap than the one startups face, and it's exactly the gap we close.

Going direct also protects your future. Retail partners come and go, marketplaces squeeze margins — but a direct channel is yours: your customers, your data, your pricing power.

We build the Shopify store — from the ground up

This is where we start, and it's where we're at our strongest. Your store becomes the foundation everything else stands on:

• Design & build — a clean, conversion-focused Shopify store designed for paid traffic from day one. Clarity over decoration, function over trends.
• Scalable development — a technical setup that doesn't break when volume grows: fast, mobile-first, maintainable.
• Brand & positioning — value proposition, differentiation and the angles that make a wholesale product feel like a consumer brand.
• Offer creation — pricing, bundles and incentives engineered for cold traffic, AOV and repeat purchase.
• Tracking from day one — analytics across Shopify, GA and ad platforms, so you know exactly what the new channel earns.

Then we launch — without disrupting your B2B

Direct-to-consumer shouldn't start a war with your retail partners. We plan the launch around your existing relationships: assortment and pricing strategy that complements wholesale, and paid campaigns that build the consumer brand while your B2B business keeps running exactly as before. Meta and Google go live within the first weeks, gather data fast, and scale on proof.

One partner across the whole build

Store, brand, ads, data — with us it's one team and one plan, not four vendors pointing at each other. You keep doing what you're world-class at, and we handle the consumer channel like it's our own.